Aubrey Bettencourt joins Netafim, Orbia’s Precision Agriculture Business as Global Director of Government Relations and External Affairs 

Tel Aviv, Israel and Fresno, CA – Orbia Netafim, the global leader in sustainable precision irrigation solutions and agricultural projects, announces the appointment of Aubrey Bettencourt as the company's new Global Director of Government Relations and External Affairs.

In this pivotal role, Aubrey will spearhead Netafim's advocacy strategies, initially focusing on the United States and subsequently expanding worldwide. She will be responsible for managing engagements with governmental bodies, driving initiatives to secure grants, and cultivating strategic partnerships.

A seasoned professional with deep roots in agriculture, Bettencourt brings a wealth of experience to her new position. As a third-generation California farmer and former President and CEO of the Almond Alliance of California, she has a proven track record of leading successful state and federal advocacy efforts, while championing sustainable agricultural practices.

Prior to her role at the Almond Alliance, Bettencourt held influential positions including serving as Deputy Assistant Secretary for Water and Science at the U.S. Department of the Interior, where she played a critical role in shaping national water and science policies. Additionally, her experience in directing sustainability initiatives at Western United Dairies underscores her commitment to driving positive change within the industry.

"Farmers across the globe face a critical period, urgently seeking resources and technologies to withstand the impact of extreme weather, regulatory, and market forces on their crop production. I am honored to join Netafim in meeting those needs by advancing the adoption of precision agriculture solutions," said Bettencourt. "I am passionate about keeping farmers farming, bringing water and food security to an ever-changing world, and protecting the natural resources that we rely on. Netafim and Orbia’s experience, expertise, and commitment make them the global leader in precision irrigation and agriculture. I look forward to taking that voice and leadership to the highest levels."

"We are thrilled to welcome Aubrey to our team," said Gaby Miodownik, Executive Vice President, and President of Orbia’s Precision Agriculture business (Netafim). "Her dedication to supporting farmers, coupled with her expertise in bridging agriculture, resource management, and policy, make her the ideal fit for this role. Aubrey's leadership will be instrumental in further establishing Netafim as a pioneer in sustainable agriculture, and we eagerly anticipate the impact she will make."